I just could not resist myself from sharing this video with all of you. For those who are looking for product knowledge in the Ad, this is not the right one. Just an attempt towards brand building. Three cheers to India and Airtel for making such Ad.
Disclaimer:Please don't look for business dynamics in this Ad.
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3 comments:
I really liked the ad when i saw it on a friends profile on orkut. I think Airtel has created a whole new dimension in the field of asvertisement by creating these series of ads. They are trying to make people 'feel good'. They are not directly showing their product but they show that they belong to the con man. Really great ads. By the way can anybody tell who is their admaker.
I think Ad agency is O & M, Ogilvy & Mather..Will have to check..
You are right Gaurav, advertising the product is about marketing and the kind of Ad which is depicted in this blog are about Brand Builiding..
nice ad. liked the ads of lead india campaign even more (the one where a small kid tries to push an obstruction).
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